So what is chu-hai?
You'll also find some wide variations in the alcohol content of chu-hai. Generally speaking, you'll find them start out at around 3% alcohol content, through to around 9% (such as Kirin Strong, for instance).
The Suntory strawberry and cherry chu-hai varieties above were found at my local supermarket and were priced at just over 100 yen a can.
And hey, even if you're not a fan of fruity alcoholic drinks, there are a number of brands of beer that currently have sakura blossoms on their cans, too! Check at any convenience store and you're almost guaranteed to find something. They're perfect to take with you to a hanami picnic celebration - Japan doesn't have laws that prohibit public drinking, so go ahead and cheers to that (in moderation, of course!)